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Design For Innovation
Design for Innovation is closely related to marketing.In the process of developing new products,Sun Technique marketing department should constantly interact and exchange information with design departments.An effective connection between marketing and design activities will trigger production innovation.More importantly,numerous enterprises confer on the concept that ''product design should lead marketing to meet market requirements'',and ''firm sell both products and designs''.Not only can a good design help an enterprise achieve profits,but also offers consumers product values associated with enterprise images.
Sun Technique made speakers and electronic products possess advantages in design,innovation,quick response,and flexibility in the global market.However,intensifying market competition has considerably impacted the development.Consequently,marketing personnel and product designers in these manufactures should closely monitor their competitors to cope with the conflicts and challenges from the changing global market environment.Additionally,such manufactures should develop new products based on the goal of innovation in marketing strategy.